The Kwayga Basics

What is Kwayga.com?
Kwayga.com is an online business aimed at putting the right buyer with the right supplier at the right time, with the right tools to simplify B2B trades. This sourcing and lead generation tool, is using smart technology to generate tailored matches and connections around everyday B2B Deals.
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What does 'Kwayga' mean?
Kwayga is the phonetic spelling of the Irish word 'Caoga'. Caoga is the Irish word for "Fifty" and as there are Fifty Million businesses in the world that should be trading internationally, we are reminded daily of our Total Addressable Market and our mission to connect great businesses everywhere...
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Who is behind Kwayga?
Kwayga is a new online B2B supply chain solution for mid-sized businesses in the food supply chain, founded by finance and supply-chain experts Martin Fitzgerald and Mike McGrath, and developed with Chris Kennedy, who is a well-known coder of disruptive technology and is widely recognised as an online trust and identity expert

How is Kwayga different than a business directory?

Kwayga uses machine learning to recommend new suppliers to buyers based on those they already do business with. This means that by optimizing your Kwayga profile, you can expand visibility to potential buyers who your capabilities are well suited for. You also have control over your profile and what information appears there, allowing you to update based on changing capabilities, as well as target your profile to your ideal clients.